The Smashing Self-Employment Business Podcast

Smashing Self-Employment (part of Auckland Business Builders) is the online community for those who are self-employed or running small businesses in Auckland.

Learn how to get, and keep, more customers and build a brilliant business.

LET‘S CONNECT:
http://aucklandbusinessbuilders.co.nz/
https://www.instagram.com/aucklandbusinessbuilders/
https://www.youtube.com/channel/UCG2W1ixaXo_DYTZheOk66PA

Episodes Date

When introducing new products or services to your marketing there's no need to reinvent your marketing wheel.  Chances are good that what you've done in the past will work with the new thing. You see,...
January 19, 2022
With Covid variants running rampant it's a wise move to try and plan short-term so you can quickly adapt to the changing business environment.  Quarterly is a good time-frame to do this and here's why...
December 21, 2021
If you're running a small business you should remember that social media is there as a client-engagement and customer-attraction tool.  And that means treating it more like an actual marketing channel...
December 1, 2021
In our social media business world it's important to make sure you're connecting with the right people to maximise the value of your network. This means taking the time to evaluate connections. You se...
November 10, 2021
Knowing your key financial numbers is vital for your business if you intend to grow it.  Without up-to-date, accurate financial information you won't be able to make properly informed decisions. In th...
October 27, 2021
One of the big deals in marketing is to fully understand what you're selling.  If you don't understand how your product or service helps your customers then your marketing won't be as effective as it ...
October 13, 2021
We all know that "talk is cheap" and "actions speak louder than words".⠀But are you actually working towards what you say you want?⠀ A lot of people say they want success (whatever that means) but don...
October 6, 2021
You may have heard the phrase "Just Say No!".  In this short podcast episode I'll share a true story of how this approach to potential opportunities can backfire. You see, as business owners we see op...
September 28, 2021
It's important that your branding is consistent across all your channels these days. This is because people do a lot more research before buying and if there is anything that looks out of sorts then t...
September 7, 2021
We're all encouraged to be on social media.  After all, that's where our customers are right?  However, only a minority of people have a plan for their social media marketing and are, therefor, not do...
August 31, 2021

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